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Software runs the world. But when everything else is getting easier to buy—flights, groceries, tickets—SaaS buying has become more and more challenging.
A new crop of middlemen and matchmakers popped up (brokers, marketplaces, resellers and others) who purported to solve common pain points for both buyers and sellers.
But if resellers have been around for decades, why isn’t the problem solved? Why are sales cycles longer than ever and buyers struggling to stick to their budgets? When the reseller exists to profit from each transaction, both sides lose.
That’s why we’re thrilled to formally announce Tropic Deals, the first and only bias-free marketplace for SaaS where every element of pay-to-play is removed.
Tropic is the best place to buy and sell because we don’t collect a single penny from the supplier on any transaction, creating efficiency for both parties.
Yes, really.
How are we fixing the marketplace problem?
Our vision is something we call Procurement Paradise. We’ve helped thousands of buyers navigate tens of thousands of purchases across billions of dollars of spend, giving us a unique perspective.
In December 2022, we launched Discover, a powerful platform that 400+ of our customers leverage to get intelligence on the SaaS ecosystem for every purchase.
Tropic Deals now enables sellers to list their products front and center in Discover at pre-negotiated rates that forgo the reseller fee entirely, enabling every supplier to pass those savings back to the customer in the form of best-in-class pricing.
We don’t take a position, and we don’t take a cut. We let the natural dynamics of the marketplace drive the best outcomes for everyone.
Why is this so important?
This model is quite literally the only one that can create joint value. Fairness and transparency are part of our core values at Tropic. As a result, we have created a code of ethics that announces our arrival as the first ever free marketplace for SaaS—no kickbacks or bias of any kind—something we’re willing to put in writing. It’s a disruptive stance we’re proud to take.
Our approach solves for the two most important goals in a SaaS purchase:
1. Commercial terms that work for both parties
By refusing to collect any fees, Tropic is now a less expensive way to buy every tool while simultaneously enabling every seller to collect 100% of the revenue.
This is literally the only way for both sides to win commercially.
Here’s how it works:
The customer saves extra on costs. The supplier keeps more of the revenue. Tropic takes zero.
2. The right tool for the right customer
Savings aside, the customer needs the right tool to meet their needs, and suppliers want to sell into their ideal customer profile.
All other marketplace models introduce bias that makes it harder for the right customer to find the right tool.
If a third-party is receiving a cut from one supplier and not another, they are selling for that supplier to realize their commissions, not helping the right customer find the right tool.
Tropic Deals are here to restore balance to a broken process.
Using Deals
Deals are pre-negotiated agreements with top-tier software suppliers based on our historical purchase data, offering buyers exclusive discounts.
Drata, Electric, Snyk, and Apollo.io are just a few of the suppliers with Tropic Deals live and ready to be redeemed. All you have to do is click to lock in your rate.
Dozens more are rolling in from suppliers in every category, from software to services. We also support cloud infrastructure, so customers can take advantage of every option that fits their needs.
On average, our existing Deal partners provide additional savings of 27% to new buyers vs other marketplace platforms by leveraging Tropic's unique, zero-fee model.
Jeremy Klein, Senior Director of Finance Operations at Corvus Insurance, says: "Tropic’s Code of Ethics, along with the rest of their value proposition, makes Tropic feel like a true extension of our finance and procurement team. As such, we’re able to delegate to Tropic as if they’re an internal subject matter expert, ultimately leading to a more effective and efficient procurement process."
Benefits for sellers and buyers
The benefits of Deals extend to both sellers and buyers.
With Tropic Deals, buyers can:
- Easily find tools, and ask a Tropic SaaS expert questions
- View special deals
- Click to order
"Because Tropic isn’t incentivized, I'm confident that Tropic is working in our best interest to get us a good deal without bias or friction," says Coulter King, Chief Operating Officer at True Link Financial.
Sellers can:
- Showcase their products to thousands of active software buyers
- Leverage an advanced profile that highlights their Deal and prime real estate in the "Deals" section
- Increase visibility and chances of being evaluated by someone in the market for your specific offering
Deals become a truly free customer acquisition channel for suppliers, where they can ensure all the value ends up where it belongs—with the customer.
It's time to take the pain out of software purchasing and unlock the power of Tropic Deals.
Want to learn more about Tropic Deals? Check them out here.
Interested in offering a Deal? Learn more about how to Partner with Tropic.
Software runs the world. But when everything else is getting easier to buy—flights, groceries, tickets—SaaS buying has become more and more challenging.
A new crop of middlemen and matchmakers popped up (brokers, marketplaces, resellers and others) who purported to solve common pain points for both buyers and sellers.
But if resellers have been around for decades, why isn’t the problem solved? Why are sales cycles longer than ever and buyers struggling to stick to their budgets? When the reseller exists to profit from each transaction, both sides lose.
That’s why we’re thrilled to formally announce Tropic Deals, the first and only bias-free marketplace for SaaS where every element of pay-to-play is removed.
Tropic is the best place to buy and sell because we don’t collect a single penny from the supplier on any transaction, creating efficiency for both parties.
Yes, really.
How are we fixing the marketplace problem?
Our vision is something we call Procurement Paradise. We’ve helped thousands of buyers navigate tens of thousands of purchases across billions of dollars of spend, giving us a unique perspective.
In December 2022, we launched Discover, a powerful platform that 400+ of our customers leverage to get intelligence on the SaaS ecosystem for every purchase.
Tropic Deals now enables sellers to list their products front and center in Discover at pre-negotiated rates that forgo the reseller fee entirely, enabling every supplier to pass those savings back to the customer in the form of best-in-class pricing.
We don’t take a position, and we don’t take a cut. We let the natural dynamics of the marketplace drive the best outcomes for everyone.
Why is this so important?
This model is quite literally the only one that can create joint value. Fairness and transparency are part of our core values at Tropic. As a result, we have created a code of ethics that announces our arrival as the first ever free marketplace for SaaS—no kickbacks or bias of any kind—something we’re willing to put in writing. It’s a disruptive stance we’re proud to take.
Our approach solves for the two most important goals in a SaaS purchase:
1. Commercial terms that work for both parties
By refusing to collect any fees, Tropic is now a less expensive way to buy every tool while simultaneously enabling every seller to collect 100% of the revenue.
This is literally the only way for both sides to win commercially.
Here’s how it works:
The customer saves extra on costs. The supplier keeps more of the revenue. Tropic takes zero.
2. The right tool for the right customer
Savings aside, the customer needs the right tool to meet their needs, and suppliers want to sell into their ideal customer profile.
All other marketplace models introduce bias that makes it harder for the right customer to find the right tool.
If a third-party is receiving a cut from one supplier and not another, they are selling for that supplier to realize their commissions, not helping the right customer find the right tool.
Tropic Deals are here to restore balance to a broken process.
Using Deals
Deals are pre-negotiated agreements with top-tier software suppliers based on our historical purchase data, offering buyers exclusive discounts.
Drata, Electric, Snyk, and Apollo.io are just a few of the suppliers with Tropic Deals live and ready to be redeemed. All you have to do is click to lock in your rate.
Dozens more are rolling in from suppliers in every category, from software to services. We also support cloud infrastructure, so customers can take advantage of every option that fits their needs.
On average, our existing Deal partners provide additional savings of 27% to new buyers vs other marketplace platforms by leveraging Tropic's unique, zero-fee model.
Jeremy Klein, Senior Director of Finance Operations at Corvus Insurance, says: "Tropic’s Code of Ethics, along with the rest of their value proposition, makes Tropic feel like a true extension of our finance and procurement team. As such, we’re able to delegate to Tropic as if they’re an internal subject matter expert, ultimately leading to a more effective and efficient procurement process."
Benefits for sellers and buyers
The benefits of Deals extend to both sellers and buyers.
With Tropic Deals, buyers can:
- Easily find tools, and ask a Tropic SaaS expert questions
- View special deals
- Click to order
"Because Tropic isn’t incentivized, I'm confident that Tropic is working in our best interest to get us a good deal without bias or friction," says Coulter King, Chief Operating Officer at True Link Financial.
Sellers can:
- Showcase their products to thousands of active software buyers
- Leverage an advanced profile that highlights their Deal and prime real estate in the "Deals" section
- Increase visibility and chances of being evaluated by someone in the market for your specific offering
Deals become a truly free customer acquisition channel for suppliers, where they can ensure all the value ends up where it belongs—with the customer.
It's time to take the pain out of software purchasing and unlock the power of Tropic Deals.
Want to learn more about Tropic Deals? Check them out here.
Interested in offering a Deal? Learn more about how to Partner with Tropic.
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